Toshiba Awarded For VoIP Solution Print E-mail
Written by Adam Gosling   
Wednesday, 25 October 2006
Toshiba in the United States has been awarded for ‘Delivering Exceptional VoIP/IP Telephony Solutions' after designing a VoIP system for a Californian swimwear maker.

The Internet Telephony Magazine 2006 Excellence Award recognises the company for its Strata CIX IP business communication system at Manhattan Beachwear.

"A leader in the VoIP industry, Toshiba has advanced VoIP technology in the marketplace by providing real-world solutions that are embraced by enterprises, including its installation at Manhattan Beachwear," said Rich Tehrani.

"Toshiba's Manhattan Beachwear solution has earned Toshiba this award by delivering on the promise of VoIP in a productivity-improving, cost-saving application."

Brian Metherell, vice president and general manager of Toshiba's Telecommunication Systems Division said: "We applaud our Authorized Toshiba Dealer Transcom in designing and installing the VoIP system at Manhattan Beachwear, which succeeds in maximizing VoIP capabilities to provide worldwide mobility, support for remote users and a significant cost savings."

Manhattan Beachwear manufactures women's swimwear. It has offices, factories and showrooms in Indonesia, Vietnam, Mexico, New York and Cypress, California All linked to the VoIP system whether the users are on the network, remote or mobile, or in another country.

CEO Scott Soura travels nine months of the year and uses VoIP for complete mobility via Toshiba's SoftIPT softphone as an application on his laptop computer. No matter where he is in the world, from hotel rooms in Vietnam to airports in Mexico, people can reach him simply by calling his office line. He also can conference calls together, transfer calls, and do everything he could as if he were using his desk telephone.

Migration Path: Manhattan Beachwear was able to reuse some of its existing Toshiba equipment by migrating from an old Toshiba DK96 business telephone system.

The system has taken significant toll costs out of the business, says a company press statement which claims costs to some countries was as high as US$3.00 per minute.

The savings amount to US$36,000 annually for the swimwear manufacturer but the flow on benefits were increased for partners also. Manhattan Beachware installed IP phones in the offices of its partner organisations allowing them to access the system to take part in the savings.

The system comprises a Toshiba Strata CIX with 104 ports, Toshiba Stratagy iES32 voice processing system, and a mix of digital and IP telephones, including the Toshiba SoftIPT soft phones on notebook PCs.

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