Redback Warns ISPs: Triple Play Means Survival Print E-mail
Written by Adam Gosling   
Friday, 10 November 2006
Redback held a Triple Play event for Internet Service providers in Sydney yesterday, with another planned for Melbourne on Monday. Attendees of the educational seminar were warned that network economics no longer support single service Internet and voice networks.

Bundling data, voice, video and wireless services is the key to profitability for most broadband service providers in Australia, according to the advice given by Redback networks at its Sydney seminar.

Ray Aguilera, country manager for Redback Networks in Australia explains how we are seeing three waves of potential growth opportunities for broadband carriers in Australia.

Triple-play consumer networks for high-speed Internet, phone and TV: Consolidated business networks for unified communications and better productivity, and a larger opportunity to invest in broadband wireless infrastructures, such as WiMAX, to deliver high-speed video and mobility services for business and consumers, were presented as the key growth and survivability factors in the local market.

Aggressive competition for consumer broadband access has put pressure on ISP profitability and network upgrades driven by three disruptive forces; consolidation, video-centric services, and wireless broadband services are the order of the day.

"We believe that the next wave of broadband infrastructure upgrades could be up to ten times bigger than the last Internet build-out ten years ago," said Aguilera.

"We anticipate that over time, up to 2 billion wireless and wire-line users worldwide may be shifted to multi-service broadband networks by phone and cable companies. On a worldwide basis, we are looking for video and mobility to shape network upgrades."

Currently, Redback claims one in five Internet connections is managed by its routers worldwide, with twelve of the top 20 telephone carriers using Redback broadband routers to deliver broadband, phone, TV and mobility services to more than 50 million subscribers worldwide.

www.redback.com
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