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ValueNet's Builds Channel Team |
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Written by Adam Gosling
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Tuesday, 29 May 2007 |
In the battle that will ultimately arise out of the emergence of VoIP
the winners will be those who build solid relationships with value
added resellers and systems integrators. In the early to mid stages of
market maturity vendors and service providers will rely heavily on
skilled channel partners to help take their offering to an uneducated
market.
With this in mind, ValueNet, a specialist provider of wholesale
carrier grade hosted IP solutions and one of the players seeking to
stake a claim on the Australian market, has appointed a National
Channel Manager to its Sydney office.
Adam Barnard has over 10 years experience in strategic business development
across a broad range of business sectors. He was most recently at IP
Systems, as National Channel Manager for the LinksysOne product.
Previously he has worked in sales management roles at Zintel, Internet
Sherif and Canon Australia.
Barnard's appointment to the role of National Channel Manager brings
the dedicated channel team at ValueNet to six. The latest recruit is a
successful sportsman playing Rugby in South Africa and more recently
cricket for the Mosman Vets. His Gofl handicap of 16 is backed by a
Bachelor of Science and a Graduate Diploma in Management.
"Adam brings with him a strong understanding of both the hosted IP
telephony market place and the imperatives needed to attract and
support the right partners," said David Healy, ValueNet General
Manager, Sales & Marketing.
Healy went on to say that having perfected the company's value
proposition to its end user customers, it has been methodically
attracting the right partners and developing support programs for the
niche group over the last 18 months.
He believes ValueNet has done its homework and truly understands the
segment of channel partners that are best suited to taking its offering
to end customers.
"We have put in place an ongoing training program and partner portal
specifically designed to address our channel partners' needs," said
Healy. "Partner training and education is one of the keys to this
business. Indirect channels take a very long time relative to direct
channels to build and to generate returns that have a positive impact
on their business at a financial level. Training and education will
collapse the time needed to achieve the results our partners are
expecting."
The company recently launched its e-campus and self serve online
training portal. "We are critically aware of the value of an eductated
partner community. From the beginning of this month , we have been
offering both face-to-face classroom style and online training
programs," concluded Healy.
www.valuenet.com.au
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