Vyke Goes Global With More Phones Print E-mail
Written by Adam Gosling   
Friday, 07 September 2007
Mobile VoIP service provider, Vyke says its new Java client software, Vyke Lite provides mobile users worldwide with access to its Vyke's low cost international calling and text messaging service.

The free download supports viral user-to-user distribution and features a redesigned, easier and friendlier to use interface. But focussed on distribution via Vyke's successful Vyke Direct retail program, the new version of Vyke Lite has been re-engineered from its previous incarnation, Vyke Mobile.

It keeps the international IP-initiated calling and low cost, operator independent text messaging, but is now free to download and distribute by users worldwide.

The mobile application features a scroll-and-click menus users are familiar with on mobile handsets and allows users to access their handset's address book directly from the application, simplifying the calling and texting process, while also supporting such standard phone features such as predictive text entry.

Vyke Lite is a complementary communications service and does not replace an end user's existing mobile service provider. You install the software on your WiFi enabled mobile phone allowing you to interact with the Vyke communications platform via wireless Internet. Using this data connection, Vyke Lite performs actions such as transmitting call set-up instructions and low cost SMS for delivery to their destination.

However, Vyke's low cost international calling service is provided via callback from the Vyke network, allowing users that do not have a VoIP capable mobile phone to benefit from Vyke's low international calling rates.

Vyke Lite is oriented towards users that are primarily interested in low cost international calling or that do not have a mobile handset that supports Vyke Pro.

Jan Berger, Executive Vice President of Global Sales for Vyke said, "Previous versions of Vyke Lite have been tied to online user accounts on Vyke.com. By upgrading the software and releasing it into our successful scratch-card based VoIP distribution program, Vyke Direct, we are greatly expanding Vyke Lite's potential distribution base. Our market studies show that Vyke Lite is very relevant to Vyke Direct customers and we are very enthusiastic about its impact in the market."

www.vykedirect.com
www.vyke.com
www.vykecorporate.com
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